What is Salesforce Sales Cloud and How Can It Help Me?
On this blog, we’ve discussed the ins-and-outs of Salesforce Marketing Cloud and Salesforce Community Cloud. Today we’re delving into the biggest Cloud of all: Salesforce Sales Cloud. What Exactly is Salesforce Sales Cloud? Salesforce Sales Cloud is the world’s...
read more10 Ways That Salespeople Can Boost Email Open Rates
Do you know how many sales emails actually get opened? Less than 24 per cent. In 2017, when more salespeople are using email for prospecting than ever before, email open rates represent a hugely important data point. Not many prospects opening your email = not many...
read moreIs My Data Safe? A Look at Salesforce Security
When a company adopts Salesforce as its CRM of choice, they’re putting a whole lot of trust in Salesforce. A CRM hosts all kinds of important data that needs to be kept confidential and secure — financials, contact information, contracts, campaign data, and so on....
read moreWhat is Salesforce Community Cloud and How Can It Help Me?
The Best New Salesforce Apps in 2017
One of the greatest things about Salesforce: the AppExchange. This Salesforce-only marketplace contains hundreds and hundreds of apps that integrate with Salesforce and are designed to improve the productivity, efficiency and quality of your team’s efforts. Plus, the...
read moreMarketing Cloud or Pardot: Which Platform Is Best for Your Business?
Marketing automation platforms have become the secret weapon of successful marketing departments of all sizes, in all industries. By simplifying the planning and execution of marketing tasks, marketing automation software improves the efficiency of teams. But, more...
read moreWhat is Salesforce Marketing Cloud and How Can It Help Me?
Marketing success can be difficult to define. If your email campaigns are enjoying high open rates, is that a win? Some might say so. But is there a correlation between high open rates and sales? Maybe not. And the accumulative effect of all your marketing efforts —...
read moreHow to Use LinkedIn for Sales – and How Not To
As the only social media platform designed especially for professional use, using LinkedIn for sales seems like a no brainer. With more than 467 million members worldwide, LinkedIn is home to a sea of prospects, and savvy salespeople are taking advantage — with good...
read moreHow to Hire the Best Salespeople for Your Sales Team
A great, in-demand product is only one part of a successful sales organization. Talented, motivated salespeople are more often than not the secret to sales success. But finding that talent isn’t easy. Skilled applicants may get overlooked because of a resume with gaps...
read moreThe Best Facebook and Twitter Tools For Salespeople
Facebook and Twitter can be hugely valuable to a salesperson’s efforts, helping to generate leads and develop your sales funnel. These social media platforms can pack even more punch when you connect them to helpful tools designed to enhance their capabilities. We’ve...
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